Research & Benchmarks
Data on how AI agents see your industry.
Free, methodology-first reports on AI agent visibility across major categories. We test the real stores, across real AI platforms, on real buyer queries.
The Skincare AI Visibility Index
How AI shopping agents recommend skincare products in 2026. We tested 11 leading skincare stores across 660 data points on ChatGPT, Gemini, Perplexity, and Google AI Overviews. The gap between the most visible brand (55%) and the average (3%) is staggering.
On the roadmap
What we're publishing next.
New indices and playbooks dropping across the year. Tell us which industry you care about and we'll prioritize.
The Fashion & Apparel AI Visibility Index
Which fashion retailers AI agents recommend — and why. A deep read on 20+ leading apparel stores across size, fit, material, and sustainability attributes.
The Consumer Electronics Index
Laptops, phones, audio, smart home. How structured spec data drives agent recommendations in the highest-intent retail vertical.
Agent Readiness Playbook for Shopify Merchants
A step-by-step guide to making a Shopify store agent-ready — structured data, UCP endpoint, and the schema fields that matter most.
State of Agent Commerce 2026
The full annual report: adoption trends, protocol maturity, traffic volumes, merchant readiness by platform, and what the next 12 months look like.
How we research
Four principles behind every report.
Real stores, real queries
We test actual retail sites against the kinds of prompts shoppers ask — not synthetic benchmarks. Every data point maps to a real buyer use case.
Methodology, published
Every report includes full methodology: stores evaluated, queries run, scoring rubric, and platform configuration. Reproducible by design.
Multi-platform by default
All of our indices cover ChatGPT, Gemini, Perplexity, and Google AI Overviews at minimum — because visibility varies sharply platform to platform.
Independent
No merchant pays for ranking. We include the brands our query set surfaces, and report what we find — including when that’s uncomfortable.
Want your industry benchmarked next?
Tell us the category and we'll prioritize it on the research roadmap — or get notified the moment a new report drops.